The Dos and Don’ts of Networking at Industry Events and Conferences

Industry events and conferences provide an unparalleled opportunity to expand your professional network, gain insights, and enhance your career prospects. However, networking at these events requires a strategic approach. As Maya Angelou famously said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” By leaving a positive impression and avoiding common missteps, you can turn a simple handshake into a long-term professional relationship.

Why Networking at Industry Events Matters?

Attending industry events isn’t just about collecting swag or sitting through presentations. These events serve as platforms to meet like-minded professionals, potential mentors, and collaborators. With the right approach, networking at these gatherings can lead to career-defining opportunities.

According to a study by LinkedIn, 85% of jobs are filled through networking. Events offer a rare chance to connect face-to-face in the digital age, making your interactions more memorable.

The Do's of Networking at Events

#1. Prepare Ahead

• Research the event agenda, speakers, and attendees.
• Identify key people or sessions that align with your goals.
• Craft an elevator pitch summarizing who you are and what you do in 30–60 seconds.

#2. Active Listening

Networking is not just about talking but also listening. Pay close attention to what others say, and respond thoughtfully. This shows respect and genuine interest.

#3. Be Intentional

• Set clear objectives for the event, such as meeting five new people or finding potential collaborators.
• Be strategic about who you approach and focus on quality over quantity.

#4. Engage in Group Conversations

If approaching individuals feels intimidating, join small groups and contribute to ongoing discussions. This allows you to connect without the pressure of a one-on-one interaction.

#5. Follow Up

• After the event, send personalized follow-up emails or LinkedIn connection requests.
• Mention specific topics discussed to reinforce the connection.

The Don’ts of Networking at Events

#1. Don’t Monopolize Conversations

Avoid dominating the dialogue or steering every conversation toward your achievements. Networking is about building relationships, not showcasing your résumé.

#2. Don’t Be Distracted

• Keep your phone in your pocket unless it’s necessary.
• Focus on the person you’re speaking to, maintaining eye contact and an engaged demeanor.

#3. Don’t Skip Smaller Sessions or Breaks

Networking opportunities often arise in casual settings like coffee breaks, hallway chats, or smaller panel discussions.

#4. Don’t Rely Solely on Business Cards

Handing out business cards without meaningful interaction is ineffective. Make an effort to connect first, then exchange contact information as a natural conclusion.

#5. Don’t Forget to Smile

A genuine smile can make you appear approachable and confident, encouraging others to interact with you.

Pro Tips for Navigating Networking Challenges

• Handling Nerves

Feeling anxious? Start by approaching fellow attendees who are standing alone or look equally nervous—they’ll likely appreciate the gesture.

• Balancing Quantity with Quality

It’s tempting to meet as many people as possible, but impactful networking happens when you focus on meaningful interactions.

• Managing Rejections

Not everyone will be receptive to networking. Accept this gracefully and move on to others who are open to connecting.

Practical Tools for Networking Success

• Leverage Technology

Use event apps to identify attendees and plan your schedule.

• Take Notes

Jot down key takeaways from conversations, such as unique insights or shared interests, to personalize your follow-ups.

• Bring Essentials

Carry business cards, a notebook, and a professional-looking bag to keep things organized.

Conclusion

Networking at industry events and conferences is an art that requires preparation, genuine engagement, and thoughtful follow-up. By mastering the dos and avoiding the don’ts, you can transform fleeting interactions into lasting relationships that propel your career forward. Remember, it’s not about how many people you meet, it’s about how well you connect with them. As the saying goes, “Success usually comes to those who are too busy to be looking for it.”

Author’s Bio

Elizabeth B. is an international student at Nexford University, USA, where she is pursuing a degree in Business Administration with a specialization in Business Analytics. She is a passionate digital marketer, customer support executive, and writer who loves sharing practical advice to help professionals excel in their careers.

Frequently Asked Questions on The Do's and Don't of Networking

Why are networking events and conferences important for professionals?

They provide opportunities to meet mentors, collaborators, and industry leaders. Platuni’s guide on the dos and don’ts of networking helps professionals maximize these events.

What are the top dos of networking at events?

Prepare ahead, actively listen, set clear objectives, and follow up. Platuni shares proven networking tips for events and conferences that drive real results.

What are the common don’ts of networking?

Don’t monopolize conversations, stay distracted, or rely only on business cards. Platuni explains these don’ts and how to avoid them for better networking outcomes.

How can I overcome nerves while networking?

Start small, approach individuals who look approachable, and focus on meaningful conversations. Platuni offers practical strategies for professionals facing networking challenges.

How does Platuni support professionals with networking skills?

Platuni provides actionable guides like “The Dos and Don’ts of Networking” and expert tips for events and conferences to help professionals grow their careers.